The Antoine Alléno Association was present in a 500 m² space at the heart of the VivaTech trade show, bringing together public players, startups and committed companies with a single objective: to raise public awareness of the dangers of the road, and support innovation in the service of prevention. Alongside the association, Develter Innovation was keen to make its contribution: free-access driving simulators, supervised by experienced trainers, to give visitors the chance to experience realistic, educational simulations.